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E-commerce /

Rayport, Jeffrey F.

E-commerce / - Boston : McGraw-Hill/Irwin MarketspaceU, c2001. - xxxv, 420 p. : ill. ;

ISBN: 0072465212 (alk. paper)

Subjects--Topical Terms:
Electronic commerce.
Internet advertising.
Internet marketing.

Dewey Class. No.: 658.8 RAY

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