The Fundamentals and Practice of Marketing (Record no. 2330)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00314nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0750609974 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 WIL |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | John Wilmshurst |
| 245 ## - TITLE STATEMENT | |
| Title | The Fundamentals and Practice of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3e |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Great britain |
| Name of publisher | Butterworth Heinemann |
| Year of publication | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 324 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Ichemc Library | Ichemc Library | General Stacks | 20/10/2015 | 658.8 WIL | 002621 | Books |