Strategic marketing management cases /
Material type:
TextPublication details: Chicago : Irwin, c1996.Edition: 5th edDescription: xvi, 715 p. : ill., mapsISBN: - 0256136890
- 658.8/02 CRA
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| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Ichemc Library General Stacks | Non-fiction | 658.8/02 CRA (Browse shelf(Opens below)) | Available | 002912 |
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| 658.8 WIL The Fundamentals and Practice of Marketing | 658.8 YES Marketing communications strategy 98/99, | 658.802 CRA Strategic marketing management cases / | 658.8/02 CRA Strategic marketing management cases / | 658.8/02 CRA Strategic marketing / | 658.8/02 MCD Marketing plans : | 658.802 MCD Marketing plans : how to prepare them: how to use them |
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