Strategic marketing management :
Material type:
TextSeries: Publication details: Oxford ; Boston : Butterworth-Heinemann, 1992.Description: xx, 644 p. : illISBN: - 0750603291 :
- 658.8/02 WIL
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Ichemc Library General Stacks | Reference | 658.8/02 WIL (Browse shelf(Opens below)) | Available | 002433 |
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| 657.046 LAR Modern advanced accounting / | 658 WIL Wiley fast Company Reader Series: Business Ethics | 658.4032 GUI Guidelines for Project Evaluationj | 658.8/02 WIL Strategic marketing management : | 664/.907 DEC Antioxidants in muscle foods : |
"Published in association with the Chartered Institute of Marketing."
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