| 000 | 00550cam a2200181 a 4500 | ||
|---|---|---|---|
| 020 | _a0750620226 | ||
| 082 | 0 | 0 | _a658.8 MAR |
| 245 | 0 | 4 | _aThe marketing book / |
| 250 | _a3rd ed. | ||
| 260 |
_aOxford ; _aBoston : _bButterworth-Heinemann, _c1994. |
||
| 300 |
_axlii, 740 p. : _bill. ; |
||
| 490 | 1 | _aThe marketing series | |
| 500 | _a"Published on behalf of the Chartered Institute of Marketing." | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aBaker, Michael John. | |
| 856 | 4 | 2 | _uhttp://www.loc.gov/catdir/enhancements/fy1117/95118370-d.html |
| 942 | _cBK | ||
| 999 |
_c1531 _d1531 |
||