000 00474nam a22001695a 4500
020 _a075062244X (pbk.)
082 _a658.802 WIL
100 1 _aWilson, R. M. S.
245 1 0 _aStrategic marketing management :planning,implementataion and control
250 _a2nd ed.
260 _aOxford, England :
_bButterworth-Heinemann,
_c1997.
300 _axx, 827 p. :
_bill. ;
490 1 _aThe Marketing series
650 0 _aMarketing
700 1 _aGilligan, Colin.
942 _cBK
999 _c2328
_d2328