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Strategic marketing management cases / by Series:
Edition: 5th ed.
Material type:  Text
Publication details: New York Richard D Irwin, 1995
Availability: Items available for loan: Ichemc Library (2)Call number: 658.802 CRA, ... Items available for reference: Ichemc Library: Not for loan (1)Call number: 658.802 CRA.
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Understanding customers / by Series:
Edition: 2nd ed.
Material type: Text
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1997
Availability: Items available for loan: Ichemc Library (1)Call number: 658.812 RIC.
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Strategic marketing management cases / by
Edition: 5th ed.
Material type: Text
Publication details: Chicago : Irwin, c1996
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8/02 CRA.
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5.
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The marketing book / by Series:
Edition: 3rd ed.
Material type: Text
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1994
Availability: Items available for loan: Ichemc Library (2)Call number: 658.8 MAR, ...
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E-commerce / by
Material type: Text
Publication details: Boston : McGraw-Hill/Irwin MarketspaceU, c2001
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 RAY.
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Strategic marketing / by
Edition: 5th ed.
Material type: Text
Publication details: Chicago : Irwin, c1997
Availability: Items available for reference: Ichemc Library: Not for loan (1)Call number: 658.8/02 CRA.
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8.
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Strategic marketing management : by Series:
Material type: Text
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1992
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8/02 WIL.
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Marketing plans : by Series:
Edition: 4th ed.
Material type: Text
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1999
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8/02 MCD.
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Marketing communications strategy 98/99, by Series:
Edition: fourth edition
Material type: Text
Publication details: [S.l.] : Butterworth-Heinemann, 1998
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 YES.
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Introductory marketing / by
Material type: Text
Publication details: [S.l.] : Nelson Thornes Ltd, 1995
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 PAG.
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Marketing management: the millennium edition by
Material type: Text
Publication details: New Delhi Prentice Hall India
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 KOT. Items available for reference: Ichemc Library: Not for loan (1)Call number: 658.8 KOT.
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Market-led strategic change : by Series:
Edition: 2nd ed.
Material type: Text
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1997
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 PIE.
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Marketing / by
Material type: Text
Publication details: St. Louis : Times Mirror/Mosby College Pub., 1986
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 BER.
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Business for higher awards / by
Edition: 2nd ed.
Material type: Text
Publication details: [S.l.] : Heinemann Educational Publishers, 1999
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 BUS.
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Fundamentals of Marketing by
Material type: Text
Publication details: Stanley Thornes Ltd 1989
Availability: Items available for loan: Ichemc Library (1)Call number: 658.8 LEA.
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