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Marketing plans : how to prepare them: how to use them

By: Material type: TextSeries: Publication details: Oxford ; Boston : Butterworth-Heinemann, 1995.Edition: 3rd edDescription: xiii, 485 p. : illISBN:
  • 075062213X
Subject(s): DDC classification:
  • 658.802 MCD
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Ichemc Library General Stacks Non-fiction 658.802 MCD (Browse shelf(Opens below)) Available 002435
Books Ichemc Library General Stacks Non-fiction 658.802 MCD (Browse shelf(Opens below)) Available 002434
Total holds: 0

"Published on behalf of the Chartered Institute of Marketing and the CAM Foundation."

Includes index.

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